Text: Artem Pliss
WE PAY A LOT OF ATTENTION TO TRENDS AND MODERN FASHION, but it should be understood that they are only guidelines, which everyone interprets in their own way. The style is formed, among other things, under the influence of the surrounding reality and culture, including art, films or video clips. From time to time, we analyze works from which you can glean a lot of knowledge about the fashion of the era and take on the arsenal of bright style techniques applicable to the present day.
In connection with the actualization of the fashion of the 70s, today we will talk about Cameron Crowe's film "Almost Famous" with young and beautiful Patrick Fugit and Kate Hudson in the lead roles. Music and clothing give Crowe's film the rhythm and flavor without which the seventies are unthinkable. Almost Famous is both a 70s style guide, a textbook for beginner journalists, and just a fun, beautiful movie that teaches the right attitude to life: not to boast of money and fame, to easily and painlessly perceive successes and failures, to follow your dreams …
“Almost Famous” is a film about the seventies, not only because the events in it unfold at this time, but also because the desires of the characters, the adventures that happen to them, directly correlate with the general mood of the decade. So, the desire of the heroine Zooey Deschanel - Anita - for a free life, the conflict with her mother and her departure from home looks like a national manifesto. “No rules, complete freedom” is the main thing in the seventies, and it is very important that the film itself begins with this.
This principle worked well in the fashion of the time, and this is also reflected in the film. The decade really turned out to be eclectic and stylistically heterogeneous: some designers gravitated towards ethnicity, folk costume and folklore traditions, the second - towards the 20s, 30s and 40s of the XX century, the era of jazz and Hollywood divas, others developed such directions, like glam rock, pop, punk, disco - something completely opposite to that naturalistic and romantic beauty. We have selected stylistic tricks from the film that are worth taking note of right now.
Glasses with colored glass, like those of Kate Hudson's heroine - Penny, can cheer you up on the most cloudy day. The more bizarre the better
Headbands, fringes, translucent fabrics, oversized glasses, a lot of large, homemade-like jewelry - it's worth trying all at once. Focus on the latest Gucci collections
Wear a cool brown suede sheepskin coat with fluffy white fur collar and cuffs over lingerie-style tees or tops. You can find one in any large vintage store
A jacket made of multi-colored feathers is one of the options for New Year's Eve. A similar one was in the Saint Laurent collection, only from fur
Buy a funny fur ball hat - it was created especially for those who are not devoid of self-irony. From season to season, these are sold in Topshop and ASOS, but in faux fur
Pay attention to the female and male hairstyles of all the characters - they are not much different. Disheveled hair and no hour-long styling - full compliance with today's spirit of the times
Combine mini and high boots, in a modern variation it is also better to add a long coarse-knit sweater - the case when the law of "length compensation" is respected with a bang
The heroes of the film seem to say that there should be a lot of shirts - for all occasions. It is worth taking a closer look at how they are worn in the film: the members of the Stillwater group wear almost gypsy comrades, then in calm monophonic versions with rolled up sleeves, combining them with classic blue jeans
Embroidery, patchwork and macrame are still relevant today.But, unlike the heroines of the film, pair them with modern clothes and materials: mom jeans, wide trousers and minimalistic midi skirts
The romantic image of a long-haired, freedom-loving hero, a "life-burner" meets the new needs of the fashion and beauty industry. Today the characters of Jason Lee and Billy Crudup could become the faces of big fashion houses - they would be a hundred times more incendiary than any Johnny Depp
Photos: Sony pictures