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French label Modern Man has released parody fan t-shirts featuring photographs of designers Demna Gvasalia, founder of the trendy Parisian brand Vetements, and normcore king Gosha Rubchinsky. Both are heroes of a new fashionable wave, rethinking popular culture, gop-style and perestroika heritage. T-shirts with deliberately awkward collages and fonts are reminiscent of the merch of rock bands like AC / DC or Metallica (and even "Arias" with "Alice"), which are usually bought at concerts by dedicated fans. Two prints are dedicated to each designer on a black, burgundy or bright orange background - the latter is a reference to the famous orange robes from the Rubchinsky collection.
Previously, Modern Man created "concert" T-shirts for fans of Rick Owens and Céline creative director Phoebe Faylo. The new models with Gvasalia and Rubchinsky are already meta-level: Modern Man borrowed the ironic approach of designers, appropriating the uniforms and aesthetics of subcultures, and applied this method to its creators. You can order things on the Modern Man website: a cotton T-shirt with a print will cost $ 90, and you will have to pay another $ 30 for delivery to Russia.
Photos: Modern man