Lena Dunham And Jemima Kirk Star In Lonely Lingerie Campaign

Style 2022
Lena Dunham And Jemima Kirk Star In Lonely Lingerie Campaign
Lena Dunham And Jemima Kirk Star In Lonely Lingerie Campaign

Video: Lena Dunham And Jemima Kirk Star In Lonely Lingerie Campaign

Video: 'Girls' Stars Lena Dunham, Jemima Kirke Strip Down For Lonely Lingerie 2022, November
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Actresses of the TV series "Girls" Lena Dunham and Jemima Kirk starred in an advertising campaign for the New Zealand lingerie brand Lonely. Unretouched photographs of Dunham and Kirk, captured in a relaxed home environment, are part of the Lonely Girls photo project. The authors of the campaign argue that its goal is to offer an alternative to the “ideal” female images that we are used to seeing in gloss: lyrical photographs of heroines in their familiar surroundings show how beautiful real girls with different body types and different hobbies look in lingerie. New pictures from the "Lonely Girls" series regularly appear on Instagram and on the brand's website.

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This year, Lena Dunham said that she would give up retouching her photos - after the actress did not recognize herself in the photo printed on the cover of the Spanish edition, she wondered how retouched images distort our ideas about our own body and set unrealistic standards. Dunham's position is shared by many progressive lingerie brands such as Marieyat, Me and You and Modcloth.

It is not the first time that Lonely has recruited celebrities known for their body-positive beliefs to participate in their shootings: in February this year, the brand's campaign featured artist, model and activist Arvida Biström and body-positive activist Paloma Elsesser.

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