Knitwear PH5: Bouncy Chinese Brand

Style 2022

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Knitwear PH5: Bouncy Chinese Brand
Knitwear PH5: Bouncy Chinese Brand

Video: Knitwear PH5: Bouncy Chinese Brand

Video: 7 MUST KNOW Brands to buy The BEST KNITWEAR!! 2022, November
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Dasha Knyazeva

IN THE WEEKLY HEADING "NEW BRAND" we introduce young designers and tell you where and why you should buy their clothes. Our heroines this week are Wei Ling and Mezhya Chang, founders of knitwear and knitwear PH5, which debuted at New York Fashion Week.

Year of foundation:

2014

Average price:

Turtlenecks - about $ 185, dresses - about $ 285, coats - about $ 555

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The times when Chinese manufacturing was spoken of with disdain are gone forever. Absolutely everyone now uses Chinese materials and factories - from luxury conglomerates and mass-market giants to small niche companies (including Russian ones). The young designer Wei Ling is lucky in this sense - her family has owned a small Chinese garment factory for thirty years, and this allows her to control all stages of production from sketches to the finished product. That is why the brand can afford a moderate pricing policy: things retail from $ 150.

The history of PH5 began in 2014, when two flatmates - Wei Ling and Mezhya Chang - decided to join forces and create a new brand, unlike the others, and occupy an empty niche. “Jerseys and knits often look very similar, and now they are expensive too. Our clothes are made with new technologies and look catchy,”explains Wei Ling. Indeed, it is hard not to notice that luxury brands, whose DNA is directly related to knitwear, are going through hard times. The emergence of newcomers who could bring new breath to this niche was expected. Well-tailored jumpsuits, colored turtlenecks, skirts and dresses, inspired by Dutch artist Berndnaut Smilde's work with clouds, look unbeatable and interesting.

The debut at New York Fashion Week has a simple explanation: the girls are targeting sales in the States, as they believe that it is there that they value comfortable semi-sportswear most of all and are "indifferent to bandage dresses." The collection of the next season also consists of 90% knitwear. They look so thoughtful that most of them can be worn even at plus 30. After the presentation, WWD and vogue.com deservedly wrote about the brand. I wonder in which direction PH5 will develop further and whether it will be able to stand in line with classics of the genre like Missoni.

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Wei Ling

I like things that are practical and comfortable to move in. My favorite is the modern, sporty style, which doesn't necessarily have to be opposed to femininity. For me, clothes are a way to show a person's personality. Thanks to the fact that my family has owned the production for thirty years, serving European and American brands, the quality of our things is very high. We employ highly professional designers with a keen eye and excellent taste. We can make crazy kits that are practical and appropriate for every day.

Photos: PH5

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