The appearance of a brick with the brand's logo in the lookbook of the autumn-winter collection excited the public in earnest back in August. As soon as sales began, they were swept away instantly: branded clay parallelepipeds were sold out on the first day. Now the copies are resold on eBay, and the price for them reaches $ 1000 (but you can find cheaper if you try very hard) - this despite the fact that they were sold for 30 euros.
In the past, Supreme has seen unexpected items like crowbar, bat and ax, but brick is something new. The excitement around him smacks of hysteria about the Balmain x H&M collaboration. Happy owners are posting photos of him on Instagram, online publications are calculating how much a house built with Supreme bricks will cost, and people who have markers and ordinary bricks create fakes. Highsnobiety counted as many as eight versions of the appearance of bricks in the collection - from an artistic gesture to a nod to Eminem, who is selling parts of a childhood home. Once again, a well-known name is working for the good of capitalism - maybe it will not be superfluous to stock up on stickers with the Supreme logo for a rainy day.
The photo: www.ebay.com