The only reason why cosmetics from Australia to this day, it has not walked around the world as widely as the Korean one - these are the difficulties of transportation. You probably already know the rest: Australian manufacturers use the richness of the specific nature of the continent with might and main, try to create natural products and are fond of searching for ideal combinations and concentrations. Australian cosmeceuticals, now available in Russia, are also worthy of attention. We decided to talk about eight brands that have already earned fame outside their homeland.
The story told in all the press releases sounds pretty standard for a brand that specializes in hair care products. Kevin Murphy is one of Australia's most successful hairdresser stylists, having worked for every possible glossy magazine and even held the position of Vogue Australia's lead stylist for a while. After watching the lifeless hair of models at fashion shows, Kevin Murphy decided that there are no ideal hair care products to this day, which means he needs to create them.
I must say what happened. Attractive packaging is not the only thing that the brand's products can boast of: the composition includes interesting cocktails with a minimum amount of dubious substances. There is no point in grabbing everything, but it is worth paying attention to the individual care and styling products of Kevin Murphy - the chances that you stumble upon the care or styling product of your dreams are very high. Above all, the brand is ethical: no animal testing, and part of the proceeds from sales goes to the Australian Conservation Foundation, a fund that fights against climate change.
Cosmeceuticals with killer compositions that give excellent results. Its creator is dermatologist Jeffrey Heber, who, over the years of practice, made sure that not enough attention is paid to the problems associated with photoaging and hyperpigmentation in cosmetology. Taking into account the climatic conditions in the form of the scorching Australian sun, I would like to believe that the brand has earned the trust of local consumers for a reason. The concentrations of active ingredients (retinol, lactic acid, ascorbic acid) in Ultraceuticals products are not at all homemade, so positive changes can be detected even after the first use.
Those looking for effective products with acids should pay attention to the brand: they are included in the composition of most products and are the basis for development. The line for sensitive skin is also a success - the products really do their job without causing unwanted reactions. There are also remedies for skin with acne - according to reviews, they are extremely effective. If you decide to try it, then remember the concentration and take this care carefully: almost all products require mandatory protection from the sun and other simple additional measures during the period of use.
Attention: heavy luxury! The brand has become famous for the development of effective methods of oxygen therapy, is often touted as "the choice of the stars" and is used in many expensive beauty salons around the world. The procedure of the same name using the device is popular because it has very few contraindications: it is allowed during pregnancy, does not conflict with injections, and does not cause hypersensitivity to the sun. In general, if you do not pay attention to the atmosphere of unattainable Hollywood chic around Intraceuticals, then, first of all, these are bona fide salon products that work exactly as stated, without side effects. I would especially like to mention boosters and serums - they are well absorbed and quickly make the skin smooth.Means for problem skin are no less worthy, but, of course, require consultation with a doctor.
Cosmeceuticals again - this time the prices are sparing, but the products are also decent. The principle of success is the same as that of Ultraceuticals: manufacturers do not reduce the concentrations of the components to a conditionally safe "home" level, and thanks to this, the products work as they should. Most of the remedies are aimed at eliminating specific problems like rosacea, spider veins, there are several products that fight ingrown hairs after epilation, and a home microdermabrasion machine. When it comes to cleansing, Skin Doctors have worked very hard: for example, they produce a product that maintains the pH balance of the skin, which is quite suitable for washing almost everyone. If you want to reduce expression lines, then there is a suitable remedy here.
So we come to the holy of holies of the Australian cosmetic industry - brands that produce products with the most natural formulations. The history of founding is romantic: in the 80s, German biochemist Jurgen Klein and his wife moved from Germany to Australia, not exhausted by civilization, started a farm, and with it a brand of cosmetics, which is still popular. In fact, the brand cannot be called completely organic, since all the standard components for cosmetics in the formulations are in place - it is quite possible that this is just a very healthy balance. Manufacturers are very good at cleansing and a variety of masks. Everything is safe and simple, but the brand cannot boast of something really suitable for problematic and sensitive skin. For everyone else, it makes sense to try without fear.
First of all, I remember the crumpled tubes, the pharmacy design and the bravado of absolute naturalness. It is no longer difficult to buy in Russia, it makes sense to capture recognizable banks on a trip - their cost is low, and many funds in their homeland are treated with great love. There are products with a uniquely high level of usability. For example, a lip cream that does not adhere to a sliding film is quickly absorbed and performs very well in moisturizing and softening. Products for problem skin are also very often recommended, but you always need to look at the formulations separately: usually alcohol, mineral oil, and other ingredients considered controversial are available. Nevertheless, there is still more praise for the brand than complaints.
Decorative cosmetics on the Australian market are not presented in such an incredible variety as caring ones, but nevertheless there are cases such as, for example, Napoleon Perdis. The creator of the brand is a professional make-up artist, whose luggage contains a prodigy legend about how he created his first brush at the age of 13 to help his mother do a beautiful evening make-up. Now Napoleon Perdis is a titled professional who regularly travels between New York and Sydney, which does not prevent him from quite closely engaged in the production of his own cosmetics. At first glance, all the products look standard and understandable, but in some you can feel the hand of a make-up artist-inventor. The brand's website has a blog flooded with video tutorials and is constantly updated: they follow trends and talk about basic and newest techniques.
The most affordable item on our list and another representative of the family of decorative cosmetics. The history of BECCA cosmetics, created by make-up artist Rebecca Morris Williams, began with a search for formulas for the perfect foundation - now there are a decent number of products in different shades in the assortment. Everything is good: if you decide to collect funds to create the desired tone from one cosmetic shelf, you will not go wrong. The range includes an outstanding cream sculptor in one shade - hardly versatile, but very comfortable and suitable for beginners. It is worth paying attention to the brushes - they are as well thought out as products with non-whimsical and comfortable textures.
photos: Kevin Murphy, Amazon, Ultraceuticals, Intraceuticals, Skin doctors, Jurlique, Pinoyeshop, Aesop, Napoleon Perdis, BECCA