The trend towards a reduction in the number of cans on the shelf, perhaps one of the most important in modern care. “Naked” skin has become the best make-up, and minimalistic rituals are written much more often than a multi-stage system that is losing ground. Now, publications aimed at a young audience began to write about "skin fasting" - "cosmetic fasting", during which you simply give your skin a break from creams and serums. Finding out why everyone was so excited about the normcore approach.

MARGARITA VIROVA
How it started
The first article about "cosmetic fasting" appeared on the blog of the Japanese brand Mirai Clinical - the creator of the brand, Koko Hayashi, claims that periodic rejection of caring cosmetics helps to help the skin feel well (the ubiquitous incantation about "detoxification" sounds, whatever that means, but omit his). Along with a new round of interest in the Japanese cosmetics industry, which was helped to create American beauty publications, there was also talk about Japanese "beauty secrets" - and literally in the last month, Dazed Beauty, Man Repeller, Bustle and many others wrote about "fasting".
The idea behind the venture is outrageously simple: for a few days, you give up even basic treatments, including moisturizing and harsh cleanses, to allow the skin to return to its background state, including in terms of sebum production. At the same time, it is advised to wash with warm water, and in order to maintain a moisture balance, consume more liquid. In fact, the new trend is simply not to use anything - not that a revolutionary idea for the real world, but for the beauty industry it is indeed somewhat surprising.
Does it work
Journalists Dazed and Man Repeller note the ambiguous results of the experiment: on the one hand, from the habit one has to deal with dry skin due to the refusal of the usual care regimen, on the other hand, “fasting” helps to understand what was unnecessary in this very mode. And yet, practicing such a vacation is not recommended for people with atopic skin, eczema and other conditions in which case special care is needed. Thus, cosmetic fasting is more suitable for those whose skin is, in principle, unpretentious and not reactive.
Rather interesting is the psychological effect of such a limitation: refusal from cosmetics can help you get used to the look of your skin "without everything", as well as find products on the shelf that are used more for calming, rather than benefit. A lot has already been written about the fact that the skin is able to take care of itself, so it is quite possible to "overmoisten" it - if this is your case, then "fasting" will help you achieve minimalism in care and at the same time save money.
How can I do that
It’s hard to be surprised that the average face will not fall off if you stop smearing it with cream. So if you are interested in trying such austerity, observe minimal hygiene: wash your face with water (or leave a very gentle cleansing), sleep on a clean pillowcase and do not touch your face with dirty hands. And although "fasting" implies that you do not use Sanskrin, among other things, we still advise you not to give it up, since in this case we are talking about the prevention of melanoma and skin cancer.
