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There are more and more brands of swimwear and beachwear designed for different shapes. The American brand Kitty and Vibe is one of them. Its founder Cameron Armstrong believes that choosing a swimsuit is an intimate process, during which women feel especially vulnerable and often upset not finding a suitable option. Having found herself in this situation two years ago, she realized that the current bikini sizing is far from perfect. So she proposed her own, created on the basis of measuring the distance from the navel to the coccyx. She calls it "hidden" - you can read more on the official website. And in the brand's catalog and on Instagram, you can see women with a wide variety of figures: Kitty and Vibe celebrate diversity and almost never resort to retouching. Even if you don't need a new swimsuit, we advise you to subscribe to their social media for inspiration.